No matter how practical or useful your product may be, it’s often the first visual impression of your product that can attract customers towards it. This is why it is important to consider who is handling your packaging needs to make sure that you are getting the most out of your products visual selling points.
There are many different forms of packaging to choose from, some of which offer protection, visibility and/or practicality. These are things that need to be considered when you choose a form of packaging for your product.
Is your product easily damaged? Does it need a high level of protection? Does it need a smaller level of protection and a higher focus on visibility? Is it bright, oddly shaped or visually appealing?
These are all questions to ask yourself when it comes to choosing the right packaging method. You want your packaging to make a good visual impression to the customer while also serving practical and protective purposes. A reliable Sydney packaging company can help you address these questions and offer you a knowledgeable choice of solutions.
Some of the Sydney packaging solutions that you have to choose from include
Shrink wrapping – Shrink wrapping can be a good packaging choice if you have a product which you want to keep visible and do not want the packaging to obstruct the view of the product.
Clamshell – Clamshell packaging is a popular solution used in retail as it offers you a bit more protection but your product is still visible through the clear shell.
Skin packaging – Skin packaging is called this because it is done by putting special transparent plastic over your product and vacuuming the air out, with the plastic essentially becoming a skin over your product. This packaging solution also offers your product protection and visibility.
Shelf ready packaging – This solution a good way to promote your product through the use of logos and graphics that can both draw the customer and promote your brand.
Choosing a Sydney packaging company can save you time and hassle through the expert knowledge that can help you decide on the perfect packaging for your product. Through years of knowledge and practical experience, a reliable Sydney packaging company can collaboratively address your needs and help you meet your deadlines without sacrificing any quality.
This means that your first impressions will still be fresh and attractive with the right packaging method carried out by trustworthy professionals.
Hoxton has been a packaging company for over 40 years, with experience packaging, kitting, re-working and palletizing all in the one place. Hoxton has done work for companies such as OGX, BOC and Freedom Foods. Hoxton can offer you reliable Sydney packaging solutions while helping you to make that knock out the first impression.
Author: Arielle Jones, making your first impressions count